Michael Norton, Founder & CEO

Michael Norton has been a student of the game for 30+ years and loves to study how sales people learn and behave. Michael has started two companies with the sole purpose of accelerating sales success (Aggregating training content from the best resources in the industry). He was one of the earliest pioneers of micro-learning, short-form, on-demand training, just-in-time learning solutions and finding ways to integrate learning into existing workflows and technology such as CRM and LMS platforms.

Michael served as the Vice President of Sales and the President of the Zig Ziglar Corporation. Michael was the Executive Vice President of Sandler Global Accounts. Both of these positions, Ziglar and Sandler, in addition to his two start-up companies, exposed him to opportunities to work with and/or compete with most of the companies in the training industry. He has built, designed, and delivered programs for large enterprise customers and small and medium size businesses.

During his career Michael has worked with, and developed programs for Cemex, Boral, KONE, Quest, Cardinal Health, United States Army National Guard, Dell, Evonik, 7-Up, WebMD, and other world-class organizations.

Additionally, Michael has designed and delivered completely customized in-house programs. Most of all Michael Norton has a great appreciation and respect for all of the companies in this industry and for all those who choose to develop excellence in themselves and others.